The annual SEMA (Specialty Equipment Market Association) show is one of the greatest and largest automotive shows on earth and you are not invited! Well, that is unless you make a living selling tires, cars, or building engines. The SEMA show is strictly a trade show for the automotive aftermarket, but no sweat we've got it covered for you. Instead of spending three days walking the millions of square feet of floor space at the Las Vegas Convention Center, you can sit back in the comfort of your own home and click your way through 500+ photos of the cars, parts, and people that make the annual SEMA show what it is today.
SEMA's main focus is the aftermarket, but that hasn't stopped major car companies from using the SEMA show to reveal new cars they hope will inspire even more ideas for customization. Therefore, exhibitors at this year's SEMA Show responded to increased consumer demand for accessory friendly vehicles with more products than ever for new cars and trucks.
There were over 2,000 exhibitors in 10,000 booths displaying products for more than 120,000 professionals that filled the Las Vegas Convention Center for four days. The products on display represented every niche of the multi-billion dollar automotive specialty equipment industry, with exhibitors unveiling performance and styling products for all vehicle manufacturers.
In addition to promoting their products to more than 120,000 attendees on the Show floor, exhibitors were able to further publicize their products through a number of tools, such as the New Products Showcase, First-Time Exhibitors Showcase, and more.
It wasn't too long ago that performance and styling accessories were only purchased and installed by die-hard hot rod enthusiasts. For decades such core enthusiasts or "gearheads" knew that they could squeeze a bit more performance out of a stock vehicle or make their vehicle look better with the parts and accessories from the industry SEMA represents. Now that custom auto tuning and modification is in the mainstream, consumers are redefining the market as they bolt-on such hot-rod mainstays as custom wheels, exterior styling accessories, and performance products.
The impact on the industry is significant. SEMA tracks activity in 16 market niches, with thousands of the association's members doing business in the youth-driven sport compact segment, truck, and mobile electronic categories.
All types of gearheads exist now from soccer moms to busy executives and they are very enthusiastic about their vehicles and the products now available to make them even more enjoyable.
For comprehensive information about the SEMA Show, visit: www.SEMAshow.com. |